10 Core Profit Centers: Business Growth Hacking to Quadruple Profits

Core Profit CentersThe Great RecessionIn bad economic times the big and the strong destroy the small and the weak. This has been true in every downturn the economy has ever seen. Here’s the other certainty. Those companies that build and grow during these hard times, become the industry leaders of...

Meet Top Executives

[tm_pb_section admin_label="section"][tm_pb_row admin_label="row"][tm_pb_column type="4_4"][tm_pb_text admin_label="Text"] Ritchie Havok International Business Consultants! Leave the guru's and motivational speakers behind and learn what it takes to grow the ultimate business. If you are looking to pay $5000 to attend business and personal growth seminars we are not the company for you. Ritchie Havok...

What is a Self-Liquidating Offer?

[tm_pb_section admin_label="section"][tm_pb_row admin_label="row"][tm_pb_column type="4_4"][tm_pb_text admin_label="Text" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid" custom_margin="40px|||"] A self-liquidating offer is a free offer or gift that activates prospective clients to participate in a marketing dialogue where you sell a high value, low cost, product or service that will generate sales to offset the costs of the...

Legal Advertising and The Four Crippling Mistakes

Making Mistakes in Marketing Is Like Throwing Money Out The Window With the extremely competitive nature of the legal industry, you need to get the maximum level of results out of every marketing dollar. Are you getting the most out of yours? Or are you making one of the four...

Squeakiest Advertiser Doesn’t Always Get The Sale

Creative Marketing Needs Great SEO Copy Virtually no one who watches TV is immune to being carpet bombed by ad campaigns that unleash a numbing repetition of messages day and night. It's a take-no-prisoners strategy employed by advertisers like law firms, tax consultants, politicians, and many others intended to drive...

Highways With Billboards Have Three Times As Many Accidents: Don’t Waste the Ad Space!

Why Billboards Matter When advertising on a billboard you must catch the attention of the viewer and keep it at a time when there are many other pressing distractions-for instance, driving. We conducted a research study in Las Vegas, Nevada and found that 93% of billboards don't actually drive sales....

A Great Corporate Identity Quadruples Profits Everytime

What is A Corporate Identity? The "Corporate Identity," is much more than a corporate pitch or core story, and has an extremely valuable purpose as the central organizing ingredient of any company. A great Corporate Identity can dramatically improve training, client access, closing ratios, profitability, and more. The one absolute...

The Anatomy of a Successful Fundraising Email

Email marketing is one of the most important fundraising tools that social impact organizations use.It’s an inexpensive way to reach many people at a moment’s notice. It’s also an easy way to send out mass appeals. And with the click of a button, you can guide supporters directly to your...